Resources

Curated lists of recommended books, tools, and advice shared by our podcast
guests.

Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine

By Mike Michalowicz

This book offers a simple yet powerful method to transform any business into a consistently profitable one by reversing the traditional accounting formula.

The Unspoken Life: Recognize Your Passion, Embrace Imperfection, and Stay Connected

By Kimberly Pope-Robinson

This book helps individuals, especially those in demanding professions like veterinary medicine, reconnect with their passion and find fulfillment.

The E-Myth HVAC Contractor

By Ken Goodrich and Michael E. Gerber

This book addresses the common challenges faced by HVAC business owners and provides a framework for building a successful and scalable company. It focuses on the "E-Myth" principle, which posits that many small business owners, especially those with technical expertise, lack the business skills necessary to create a thriving enterprise.

Think and Grow Rich Book

By Napoleon Hill

This is a personal development and self-help book that explores the principles of achieving success, particularly in the realm of wealth creation.

The Gap and the Gain

By Dan Sullivan

This book explores the concept that happiness and success are not about achieving an ideal, but about recognizing and appreciating the progress you've already made.

10X is Easier Than 2X

By Benjamin Hardy and Dan Sullivan

The book challenges the common belief that exponential growth requires exponentially more effort, suggesting instead that a 10X mindset forces a focus on core activities and eliminating distractions.

Building a StoryBrand

By Donald Miller

This book is a marketing guide that teaches businesses to clarify their messaging by using storytelling principles that position the customer as the hero and the brand as the guide.

Win Without Pitching Manifesto

By Blair Enns

This book is a guide for creative professionals that challenges the traditional pitch process and advocates for positioning, expertise, and value-based client relationships.

Never Split the Difference

By Chris Voss

This book presents negotiation techniques rooted in FBI hostage situations to help readers gain the upper hand in business and personal conversations.

The First 90 Days

By Michael D. Watkins

This book outlines strategies for leaders to successfully transition into new roles by accelerating learning, building relationships, and securing early wins.

Mastering AI

By Jeremy Kahn

Mastering AI explores how individuals and organizations can understand, harness, and ethically apply artificial intelligence to drive innovation and competitive advantage.

The 4-Hour Workweek

By Tim Ferriss

This book offers a blueprint for escaping the 9-to-5 grind by automating income, outsourcing tasks, and designing a lifestyle centered on freedom and flexibility.

Buy Back Your Time

By Dan Martell

This book teaches entrepreneurs how to reclaim their freedom and scale their businesses by strategically delegating tasks and investing in time-saving systems.

Four Disciplines of Execution

By Sean Covey

This book presents a framework for achieving strategic goals by focusing on clear priorities, leveraging lead measures, keeping a compelling scoreboard, and creating a cadence of accountability.

Rich Dad Poor Dad

By Robert Kiyosaki

Rich Dad Poor Dad teaches financial literacy by contrasting the mindsets and habits of two fathers, one wealthy and one poor.

Traction

By Gino Wickman

Traction explains how startups can achieve growth by using nineteen different marketing channels and focusing on the ones that work best.

15 Commitments of Conscious Leadership

By Diana Chapman, Jim Dethmer, and Kaley Klemp

The 15 Commitments of Conscious Leadership guides leaders to develop self-awareness, take full responsibility, and build trust by adopting fifteen key commitments.

Atomic Habits

By James Clear

Atomic Habits shows how small changes in daily habits can lead to remarkable improvements over time by focusing on systems rather than goals.

Delivering Happiness

By Tony Hsieh

Delivering Happiness shares how focusing on company culture and customer happiness can drive business success and personal fulfillment.

GoHighLevel

HighLevel is the first-ever all-in-one platform that will give you the tools, support and resources you need to succeed and crush your goals.

Slack

Slack is a messaging app designed for workplaces and teams, offering features like channels for organization, a comprehensive message archive, and integrations with other services.

Delphi.ai

Delphi.ai is a cutting-edge platform that focuses on AI-driven content cloning. It allows users to create digital clones of their content, such as podcasts, videos, and written materials, enabling interactive engagement with audiences. Users can interact with these clones through text, voice, or video chat, making it a versatile tool for expanding human capabilities and content reach.

Riverside FM

Riverside.fm is a powerful platform designed for recording high-quality video podcasts, webinars, and live streams. It captures both video and audio, providing tools for seamless transcription and show note creation, leveraging AI to enhance the production process. This makes it an ideal choice for content creators looking to produce professional-grade content with ease.

3PL (Third-Party Logistics)

An omni-fulfillment platform with a global network of 40+ fulfillment centers throughout the US, Canada, UK, EU, and Australia

Indiegogo

Indiegogo is a global crowdfunding platform where individuals and businesses can raise money for a variety of projects, from creative endeavors to tech innovations. It offers both fixed and flexible funding options, allowing creators to choose the best approach for their needs. Indiegogo emphasizes community building and provides tools for campaigners to connect with their backers and promote their projects.

Kickstarter

Kickstarter is a crowdfunding platform that helps creative projects get funded. It connects creators with backers (people who pledge money) who are interested in supporting the project. If a project reaches its funding goal, the backers' pledges are collected, and the creator can then bring their project to life.

LaunchBoom

A tech-enabled consulting company that helps creators turn their consumer product ideas into profitable businesses through crowdfunding.

Libby

An app that connects with your library card to access free audiobooks.

"When you don't know what to do, it's okay to do nothing." This quote emphasizes the importance of taking a moment to breathe and think before acting."

— Oprah Winfrey

Oprah Gail Winfrey is an American actress, producer, author, philanthropist, and media mogul. She's best known for hosting The Oprah Winfrey Show, which ran in national syndication from 1986 to 2011. Winfrey is also the founder of Harpo Films and O, The Oprah Magazine, and the CEO and Chairman of OWN: Oprah Winfrey Network. A major philanthropist, Winfrey has donated millions to charitable causes, particularly in South Africa and the United States.

"It's not the critics who count... What counts is the man in the arena who literally strives hard valiantly coming up short every time and yet picks herself up to try again."

— Theodore Roosevelt

Theodore Roosevelt Jr., also known as Teddy or T. R., was the 26th president of the United States, serving from 1901 to 1909. Roosevelt previously was involved in New York politics, including serving as the state's 33rd governor for two years.

"You are the reflection of the five closest people to you in life."

— Jim Rohn

Emanuel James Rohn was an American entrepreneur, author, and motivational speaker. He wrote numerous books including How to obtain wealth and happiness.

"Don't confuse activity for achievement."

— John Wooden

John Robert Wooden was an American basketball coach and player. Nicknamed "the Wizard of Westwood", he won ten National Collegiate Athletic Association national championships in a 12-year period as head coach for the UCLA Bruins, including a record seven in a row.

"Consistency is key."

— Evan Fournier

Evan Mehdi Fournier is a French–Algerian professional basketball player for Olympiacos of the Greek Basketball League and the EuroLeague. After a twelve year stint in the NBA he returned to Europe, where he was named to the All-EuroLeague Second Team in his debut season.

"Do something 1% better every day"

— James Clear

James Clear is an American writer. He is best known for his 2018 self-help book Atomic Habits.

"Listen to understand, not to respond"

— Stephen R. Covey

Stephen Richards Covey was an American educator, author, businessman, and speaker. His most popular book is The 7 Habits of Highly Effective People.

"Things happen for us, not to us"

— Tony Robbins

Anthony Jay Robbins is a motivational speaker, life coach, and self-help author known for his high-energy seminars. His books and seminars have helped millions of people overcome anxieties, set goals, and live fulfilling lives. Robbins is also a philanthropist and entrepreneur involved in over 100 businesses with combined sales exceeding $7 billion annually.

"Your health is your wealth."

— Ralph Waldo Emerson

Ralph Waldo Emerson was a leading American writer, poet, philosopher, and lecturer in the 19th century. He's considered a father of Transcendentalism, a movement that believed in a fundamental connection between nature, God, and humanity. Emerson's essays, poems, and lectures deeply impacted American culture and intellect. He's known for his philosophy of individualism and self-reliance, which encouraged people to trust their instincts and values.

"Not everybody will remember what you did, but they will remember how you made them feel."

— Maya Angelou

Maya Angelou was an American author, poet, actress, singer, dancer, and civil rights activist. She's best known for her 1969 memoir I Know Why the Caged Bird Sings, the first nonfiction bestseller by an African American woman. Angelou published seven autobiographies, poetry, essays, and was involved in film, television, and plays. She was a Tony and Emmy nominee, and the first Black woman to direct in Hollywood.

"A comfort zone is a beautiful place, but nothing ever grows there."

— John Assaraf

John Assaraf is one of the experts featured in the film and book The Secret, which he helped launch into a worldwide phenomenon. He has shared his expertise on achieving financial freedom and living an extraordinary life with millions of viewers on The Ellen DeGeneres Show, and dozens of other media venues worldwide.

"The biggest risk is not taking any risk. In a world that's changing quickly, the only strategy that is guaranteed to fail is not taking risks."

— Mark Zuckerberg

On the importance of innovation and not being afraid to take calculated risks.

"Success is not final, failure is not fatal: it is the courage to continue that counts."

— Winston Churchill

On perseverance and resilience in the face of challenges.

"The way to get started is to quit talking and begin doing."

— Walt Disney

On the importance of action over words when pursuing your dreams.

"If you're not embarrassed by the first version of your product, you've launched too late."

— Reid Hoffman

On the importance of launching early and iterating based on feedback.

"Don't be afraid to fail. Be afraid not to try."

— Michael Jordan

On taking risks and pushing boundaries in business and life.